Forsta, a subsidiary of PG Forsta, is a technology company that specializes in experience and research technology. The company’s unique approach involves understanding the client first, as they believe that every customer data point and business decision is tied to a person. Forsta’s collaborative approach involves designing solutions together with clients, adapting their market-leading technology to suit the client’s needs.
Forsta’s flagship offering is the HX (Human Experience) Platform, an award-winning comprehensive platform that integrates Customer Experience (CX), Employee Experience (EX), and Market Research. This integration allows companies to gain a more profound and comprehensive understanding of their audiences’ experiences. The HX Platform not only gathers and analyzes data but also translates these findings into actionable insights to inform decision-making and drive growth.
Forsta’s technology, coupled with its team of expert consultants, serves thousands of organizations across various industries. These include financial services, hospitality, market research, professional services, retail, and technology.
Forsta has received recognition as a Leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer and the G2 Grid® for Experience Management software, Text Analysis software, and Survey software. Additionally, the Forsta HX platform has been acknowledged in the TMC CUSTOMER Experience Innovation Awards.