Forma.ai is a pioneering sales compensation solution that utilizes a collective data model. It provides a unified platform for organizations to create, implement, and enhance their sales compensation strategies.
Established in 2017, Forma embarked on a mission to revolutionize the traditional, rigid approach to employee benefits. The company’s innovative benefits software offers flexibility, enabling businesses to present competitive benefits packages while minimizing costs and inefficiencies. It empowers employees with more options in utilizing their benefit allowances, thereby increasing the value and usage of these benefits.
Forma’s comprehensive product suite includes Lifestyle Spending Accounts, Health Spending Accounts, Health Reimbursement Arrangements, Flexible Spending Accounts, and more. These offerings allow companies to design and administer tailored benefits programs. Employees can then choose to spend their account funds through the Forma Store, which offers discounted products and services, the Forma Visa Card, or claim reimbursement, all supported by Forma’s top-tier member support team.
Forma’s unique approach has been embraced by numerous globally recognized companies, such as Stripe, Zoom, Lululemon, and Affirm. The company has successfully designed and supported adaptable, inclusive benefits programs for nearly a million employees. Forma’s impressive performance is reflected in its 98% customer retention rate, 75 NPS, and 98 CSAT ratings from members.
Investors such as Emergence Capital and Ribbit Capital back Forma, and the company has been recognized with several awards for its rapid growth, software innovation, and as a “Great Place to Work.”